When an event location is selected, the main criteria for selection often doesn't consider how many Mbps of terrestrial connectivity exist for a production's Live Webast. This is probably a good thing, or Glastonbury would be held at the NEC and called Birmingham.  

Sometimes, there simply isn't the time to pull in fibre where it didn't previously lie, and other times, there simply isn't the budget to pay "Non-Descript British Telecommunications Company Notorious for Missing Lead Times by Massively Unfunny Margins" or whoever, what they might require to run fibre from the nearest exchange. In these instances, VSAT represents a valuable tool.

Example BBC Springwatch Webcast :

See more photos by clicking below:

There are a number of different solutions available on the market
now a days which allows people to use the Flash video streaming format, but without having to have the technical ability to build their own
flash player. That requires a copy of Flash 8, MX or the new more expensive CS3 or 4. I imagine Adobe built the format in that way specifically to sell more copies of their authoring tools.

Of course the other formats like Windows Media, Quicktime or Real always had a stand alone player
which anyone could easily play back
a stream with a simple "open url" option. You can also buy players from providers and reskin them or edit them in Flash, some component still remain branded and others like the JW player keep their name somewhere on the player and do not allow commercial websites to use them under their license.

It is possible to get OEM licenses which for a substantial fee e.g £900 you can rebrand the player completely. Most clients prefer not to be promoting someone else's brand or company via their video players on their own website.

See the examples by clicking below: